The huge growth in use of mobile devices is rapidly fueling app development, and many law firms are jumping on the app bandwagon. Currently, many law firm apps are marketing focused – that is, the purpose is to reach existing and potential clients, which is not necessarily a bad thing. But over the long term, firms should shift their focus to include more client service and resource focused apps intended to address the needs of firms’ ultimate customers.
For example, here are some features that might be useful for clients:
- providing links to suggestions for articles written by the firm’s attorneys and suggestions for future articles;
- recommendations for where clients can stay and eat when visiting the firm, including maps;
- methods for clients to access and manage case files;
- access state and local statutes and regulations without charge;
- make payments to the firm;
- depending on the type of work the firm does, various “widgets,” such as a child support calculator (for a firm focused on family law) or a way to capture photos and audio at the scene of an accident (for firms involved in auto or trucking accidents).
Wondering if you should enter the law firm app development fray? Check out this article that lists the top 5 benefits of doing so. Inspired to build your own law firm app? There are apps for that too! Consider Barrister App which according to its website is a “very smart, professional, and cost-effective way you can put your own App in the three major app stores for all your clients to download.” Alternatively, MyPocketAttorney provides an even lower cost app for developing a primarily client centric law firm app. If you are interested more in marketing the firm via an app the The App People may be worth a look. They claim to have an effective app for under 3K to help market your firm.
Finally, to keep current with law firm app development a must monitor blog is Law Firm Mobile. Given the current landscape of law firm developed apps and the feature rich things they offer, we can certainly expect to see a continued increase in law firm developed apps.