5 Tools to Boost Social Media Productivity

Managing your social media presence does not have to be time-consuming. There are several excellent tools designed to help boost your social media productivity.

Reignite is intended primarily as a paid enterprise social media management tool but it does offer a limited free service for bloggers. Via a single platform you can schedule posts in advance, promote posts on social media with campaigns, and track the activity of posts.

IFTTT an acronym for If This Then That, lets you automate a plethora of things by simply creating IFTTT “recipes”. Consider the following examples.

  • If your LinkedIn profile picture changes then update your Twitter profile picture too
  • If someone mentions you online then send a notification email to your account
  • If sharing a post on LinkedIn then share it on Facebook also
  • If you get to the office automatically mute your phone
  • If you miss a phone call from a specific number then generate an email to yourself
  • If you gain a new follower on Twitter automatically send a thank-you
  • If you write a new blog post automatically post it to LinkedIn or Twitter

Hootsuite offers basic plans for free and fee-based pro and enterprise plans. Features include the ability to create a schedule for your social media messages and then automatically post, tweet, and share the messages to LinkedIn, Facebook, Twitter and more all from a single platform. Additionally, real-time data reports on everything you share can be viewed.

Sproutsocial offers fee based services only. Features include a single stream inbox that ensures you never miss a message, and tools for posting, collaborating, and scheduling messages to Twitter, Facebook and LinkedIn. Also monitoring tools with excellent analytics help you track important metrics.

SocialOomph is a web-based tool that provides a variety of free and paid productivity features to assist with your social media management needs. Features include scheduling of Tweets, status updates, sharing LinkedIn posts and much more.  Limitless accounts are offered for those with multiple LinkedIn, Twitter and Facebook accounts.

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2 Apps Put Legal Writing in Your Pocket

Several weeks ago the series on mobile apps for legal research covered Part 1 – Legal Research in Your Pocket: Fee-based Services and Part 2 – Legal Research in Your Pocket: Free Non-Subscription Services. Once the research is done it’s time for the legal writing process to begin. The two apps profiled below are designed to help you improve your legal writing skills while on the go.

  1. iWrite Legal (Free) iOS app helps legal writers improve their writing skills and provides tips and  checklists for overcoming writer’s block and to aid the writer in thorough revisions, editing, and proofreading of legal documents.
  2. My Legal Writing Coach: Memos ($4.99) iOS and Android app is a unique tool designed to help newer lawyers, law students, and others improve their legal memo writing efficiency and quality.  The app offers the steps to drafting a predictive or objective legal memo and steps you through the memo writing process via practical tips and real-world strategies in writing certain types of legal documents.

Legal writing

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Fresh Apps and New Features

freshThe variety of new apps and unique updated features added to them are seemingly endless. The four profiled below are definitely unique and worthy of further consideration.

Being prepared in today’s often harried world is not easy. We may not always be able to take the time to research a prospective new client before meeting with them. Refresh lifts that burden, and ensures you are not caught unprepared when rushing to a meeting with a new client or acquaintance. By allowing this app to access your various social media accounts (i.e. LinkedIn, Twitter, Google+, Facebook etc.) you can quickly launch the app to and search by name, but even better if their name is in your calendar appointment the app automatically sends you an insights notification with a link to a concise graphical profile of them.

The features of the Office Lens app are numerous. You can capture images of whiteboard notes or other paper documents (i.e. handouts, business cards, etc.) and save them in OneNote. A cool new feature allows you to convert images to Word or PowerPoint and edit them, and the recently added business card mode allows you to extract contact information from business cards and save the data as a VCF file (virtual card file) for ease of adding the information to your phone contacts.

While Insight Notes ($9.99) app for the iPad with its HIPAA compliant security is primarily designed for healthcare professionals, it is also ideal for attorneys and other professionals who need strict security features for client notes and documents they may create on their mobile devices. The app automatically organizes your notes on a per-client or per-project basis, and provides secure encrypted backup exporting of your notes to remote servers for a low monthly fee.

Do you correspond with clients via text? Are you tired of typing all of your text messages on your phone? WhatsApp the messenger app for select smart phones recently became available in a desktop version, thereby allowing you to respond to text messages via your computer. It works best on Google Chrome and is currently only available to users of Android, Windows, and BlackBerry phones.

 

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It Takes a Village: Best Practices for Distributing Social Media Content

In 2006, Hillary Clinton published “It Takes a Village: And Other Lessons Children Teach Us.” Fast forward almost 20 years, and a few word changes to that well-known title applies to what it takes today for law firms to get their social media message heard.

Law firm blogging, albeit very fun and oftentimes rewarding for the law firm, is hard work and requires constant vigilance and promotion. This is especially true if individual lawyers are trying to do it all by themselves. Imagine the impact your law firm’s blogging and social media efforts could have if you had the entire force of the law firm behind  those undertakings. What follows are a few tips to accomplish just that.

Enlist your colleagues help in promoting content

Kevin O’Keefe, a successful and prolific blogger, recently penned It takes an entire law firm using social media to distribute content which no doubt resonated with many seasoned bloggers, myself included. He posits that “If a law firm wants to succeed in generating readership of their thought leadership pieces …. the firm best have everyone at the law firm using social media.” The very important distinction being that all attorneys and firm leaders don’t need to blog, but all should be using social media and whenever possible should participate in the promotion and sharing of the their colleague’s blog posts.

Use technology to help streamline publishing and promotion of blog posts

Blogging is time-consuming, and for our on-the-go society, technology tools in the form of mobile apps and specialty Web tools can help with automating and streamlining the process of scheduling the publishing and promotion of your blog posts. A few new ones on the market are socialoomph and dlvr.it. Also, checkout Top 10 Tools for Managing Your Social Media Accounts for additional tools to help you gain better control of your blogging and social media activities.

Make judicious use of multiple social media platforms to share your content

Not all social media platforms are created equal and not all of your clients use all of the ones available. Thus while you should likely use as many of them as possible, be mindful in choosing the best ones for your conversations and promotion purposes. Twitter and LinkedIn are definitely ones to always use for blog promotions, whereas Facebook and Instagram certainly have their strengths, but may not always be the best choice for all your law firm’s social media and blog promotion activities.

While it does not take a village, it certainly takes more than each lawyer working in isolation, to manage and grow your firm’s social media presence. After all, the old adage is true: “many hands make light work.”

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Happy 2015 from the Bose Law and Technology Blog

To all our friends and readers, we wish you a happy, healthy, and prosperous 2015!

2015 New Year celebration

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Top 10 2014 Blog Posts

Top 10Year-end top ten posts are common and popular this time of the year!  For your reading enjoyment here are the 2014 top ten posts from The Bose Law and Technology Blog.

  1. 8 Great Legal Research and Writing Resources and Blogs
  2. 4 Unique Websites for Research
  3. Part 1 – Legal Research in Your Pocket: Fee-based Services
  4. 5 Quality Business Development Blogs
  5. Part 2 – Legal Research in Your Pocket: Free Non-Subscription Services
  6. Potholes, Technology, and Preparing for the Future
  7. Cool Apps Roundup
  8. Are You Cut Out for Social Media?
  9. Impact of PACER Changes: It is not Good News
  10. Quick Update re/PACER Issue: Good News

Click here to sign-up to receive notifications of new posts for this blog by email or add this blog to your RSS Feed-reader? Very much looking forward to what trends and hot topics 2015 brings!

 

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Part 2 – Legal Research in Your Pocket: Free Non-Subscription Services

Apps for accessing fee-based services which were covered in Part 1 – Legal Research in Your Pocket: Fee-based Services differ greatly from the ones covered here, in that subscription services usually offer a greater breadth of content. Nonetheless, for mobile research on a shoe-string budget, free is good, and the seven apps below are good starting points.

  1. dLaw (formerly DroidLaw) is a free Android app that comes preloaded with the text of the U.S. Constitution and many federal court rules and in-app purchase options including State Code, United States Code, United States Supreme Court opinions, Code of Federal Regulations, Manual of Patent Examining Procedure (MPEP) and the Uniform Commercial Code. Keyword searching and the ability to limit searching to specific chapters and titles plus offline saving make this the go-to legal research app for Android devices.
  2. LawStack is a free iOS app that comes preloaded with the text of the U.S. Constitution and multiple federal rules effective as of December 1, 2013. Additional in-app purchases for a small fee allow downloads of the Code of Federal Regulations, the U.S. Code, and statutes from a number of states. Offline access, full-text search capabilities, and more make this a must-have app for your legal research needs.
  3. LawSauce a very inexpensive app ($1.99) billing itself as a “GPS for lawyers” is an e-resource locator designed to quickly find the right web resource for your legal tasks. It will locate both free and fee-based services (i.e. Westlaw, Lexis) that meet your legal research needs. The content is organized by broad geographical areas (United States, Canada, UK, Europe) and it provides access to over 8,000 records including case-law, legislative materials, legal journals and more. Regularly updated content and prompts to sync your device when updates are released makes this a great app for finding the sources of information on the Web for national and international legal research.
  4. FedCourts app provides access to the federal rules, local rules for all U.S. federal courts, and PACER. In addition, the app provides turn-by-turn directions to any federal courthouse in the U.S. The app is $2.99 and may be downloaded from the iTunes App Store for iOS devices and from Google Play for Droid devices.
  5. ISCOTUSnow is a free app available for iOS and Droid devices that provides details on all U.S. Supreme Court cases accepted for review or decided by the court in both the current and immediately preceding terms.
  6. LawBox  is a legal reference and search utility app for the iPhone, iPod Touch, and iPad. It is billed as the fastest full text legal search engine on any mobile device. The built-in library allows users to download state and federal codes as needed. It offers  both free and low-cost content. Individual code items are $4.99. For those who need wide-ranging reference for a given jurisdiction, they offer a bulk purchase option that includes the entire law for any given state, or the entire U.S. Code, for just $24.99. Free downloads are offered for federal rules and the United States Constitution.
  7. LawGuide is an Android app developed by the creators of the TheLaw.com legal website. It is free and provides access to a legal dictionary, legal forms, case reviews, job post board, the New York Code and more. The app may be downloaded from Google Play.
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